outset2025November

Monthly Archives: November, 2025

E-commerce makes R$ 4.76 billion on Black Friday, up 11% from 2024

E-Commerce Uptate - 0
E-commerce revenue on Black Friday 2025 was R$ 4.76 billion, up 11.2% from last year.

Black Friday Shopee grows more than 90% in sales compared to last year

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Shopee, a marketplace that connects sellers and consumers, held the largest Black Friday in its history in the country, with an increase of more than 90%.

Black Friday eve reports 34% increase in e-commerce revenue

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On the eve of Black Friday, the national e-commerce reached revenues of R$ 2.28 billion, up 34.1% compared to the one registered on the eve of the.

Magalu Group arrives at YouTube Shopping Affiliate Program for Black Friday

E-Commerce Uptate - 0
Magalu Group announces its entry into the YouTube Shopping Affiliate Program, a strategic partnership that integrates the largest brands in its ecosystem.

With input from retail giants, Topsort accelerates global expansion of AI-based media

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Topsort, a global company specializing in Retail Media, has received a new strategic investment from W23 Global, an international venture capital fund supported by five.

The day that turned into a month: how Brazil turned Black Friday into a billionaire phenomenon and more powerful than in the US

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Black Friday landed in Brazil in 2010 in a shy, almost experimental way.There were about 50 online stores trying to replicate an American movement.

Black Friday: First 12 hours of the day of promotions has 650 thousand orders in e-commerce, says Serasa Experian

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In the early hours of Black Friday (28 November) in Brazil, Serasa Experian, the first and largest datatech in Brazil, detected 650 thousand requests*.

Try revolutionizes fashion e-commerce and redefines the consumer journey

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Buying fashion on the internet has always been an exercise in trust. As much as an image arouses desire, nothing replaces the touch of the fabric, the.

Black Friday expands corporate cyber risk in Latin America

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KnowBe4, a renowned global cybersecurity platform that comprehensively addresses the risk management of human and AI agents, notes that periods.

Monday sales after Black Friday are expected to surpass Friday sales, study indicates

E-Commerce Uptate - 0
Brazilian retail is optimistic about Black Friday, which should move more than R$ 5 billion, according to CNC (National Confederation of Commerce).
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